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The Cars - Shake It Up MoFi LP 180g Numbered

SKU
POS-134937
In stock
$90

Mobile Fidelity Sound Labs believes that mastering systems should be neutral and transparent. The essential idea is to unveil all the detailed musical information on the original master recording without adding deterioration, coloration or other sonic artefacts.

With proprietary innovations such as GAIN 2™, general music enthusiasts and audiophiles alike have reaped the benefit of a higher consumer audio standard without investing in costly new hardware.



Track Listing

A1: Since You're Gone
A2: Shake It Up
A3: I'm Not The One
A4: Victim Of Love
A5: Cruiser

B1: A Dream Away
B2: This Could Be Love
B3: Think It Over
B4: Maybe Baby




Numbered Edition 180-gram LP Sourced from the Original Master Tapes

A return to form after the departure that was 1980's muddled Panorama, the Cars' Shake It Up bursts forth with a rich assembly of synthesizers, drum machines, electronic blips, and catchy melodies that make it an early 80s pop staple. Known the world over, the famous title track proves the band's arrangement skills were in perfect shape and set the stage for a record overflowing with memorable hooks and complementary rock riffs.

Shake It Up also plays witness to primary songwriter/vocalist Ric Ocasek's increased cynicism and biting wit. While the Cars never took a rosy-eyed view of romance, the songs here impart a newfound sense of sympathy, regret, limbo, and reservation. The beauty of the Cars - and all ten tunes here - is that the music suggests something else entirely. Such subliminal emotions and dynamic contrasts act as a magnet, and the band plays as if it's in on the secret.

Apart from the party vibe of the title cut, the Cars aim for deeper targets and smarter undertones. Shake It Up is defined by an urban edginess and modern feel that comes alive on tunes such as "Cruiser" and circular "I'm Not the One," a pop gem laded with stacked vocals and keyboard lines that double as a horn section. The band's arrangements have never been better - or more involved. Absent the cheesiness that would mar the group's late-period work, the songs ride on the strength of keyboard-heavy lines and layered harmonies. You will not be disappointed.

Recorded at the band's Synchro Sound studios by famed Queen producer Roy Thomas Baker, the album takes advantage of electronic textures and varying timbres in immersing the listener in accessible albeit abstract washes of sound. MoFi's engineers made sure to capture every note and nuance; this marks the first time that Shake It Up has been remastered in any way, let alone from the original tapes.

GAIN 2™ Ultra Analog™ System for Vinyl

GAIN 2 Ultra Analog™ is a proprietary cutting system built and designed by legendary design genius Tim De Paravicini, with consultation from one of Mobile Fidelity Sound Lab's founding fathers - Stan Ricker, an audio engineer responsible for many of MFSL's most heralded past releases.

The GAIN 2 Ultra Analog™ system is comprised of a Studer™ tape machine with customised reproduction electronics* and handcrafted cutting amps that drive an Ortofon cutting head on a restored Neumann VMS-70 lathe. (*It is worth noting that independent studies have confirmed that the GAIN 2 Ultra Analog™ system can unveil sonic information all the way up to 122kHz!)

First and foremost, Mobile Fidelity Sound Labs only utilise first generation original master recordings as source material for their releases. MFSL then play back master tapes at half speed enabling the GAIN 2 Ultra Analog™ system to fully extract the master's sonic information. The lacquers are then plated in a specialised process that protects transients in the musical signal. (Due to this process, there may be occasional pops or ticks inherent in initial play back, but as the disc is played more, a high quality stylus will actually polish the grooves and improve the sound). MFSL further ensure optimum sound quality by strictly limiting the number of pressings printed for each release. These limited editions, in addition to being collectors' items, ensure that the quality of the last pressing matches the quality of the first.

Album Credits

Produced by Roy Thomas Baker

Engineered by Ian Taylor

Half-Speed Mastered from the Original Master Tapes by Rob LoVerde at Mobile Fidelity Sound Lab, Sebastopol, CA on the GAIN 2 ULTRA ANALOG SYSTEM.

Release Information

Label: Mobile Fidelity Sound Lab, MFSL 1-325

Series: Original Master Recording, Gain 2™ Ultra Analog, 180g Series

Format: Vinyl LP, Limited Edition, Numbered, Half-Speed Mastered

Country: US

Released: 05 Jul 2011

Genre: Rock

Packaging Disclaimer

Mobile Fidelity records are typically supplied in a thin plastic wrap with a perforated edge. Unfortunately, during normal handling, it's very easy for this perforated edge to pop open. Rather than ship your record exposed to the elements, if this outer wrap pops open, we carefully replace it with a proper sealable outer record sleeve in order to keep your record safe. Trust us, it's for the better! Have no doubt that your record is brand new and ready to add to your collection!

More Information
Model Number LMF325
RRP 90.00
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