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Marvin Gaye - What's Going On MoFi Limited Edition 2LP 180g Numbered

$265

Quick Overview
Available

Limited to 7500 hand numbered copies world-wide.

Mobile Fidelity Sound Labs
believes that mastering systems should be neutral and transparent. The essential idea is to unveil all the detailed musical information on the original master recording without adding deterioration, coloration or other sonic artefacts.

With proprietary innovations such as GAIN 2™, general music enthusiasts and audiophiles alike have reaped the benefit of a higher consumer audio standard without investing in costly new hardware.

Product Number: POS-135040
Brand: Mobile Fidelity
Model Number: LMFUD1S008
Condition: New
Warranty: 12 Months
Weight: 1200

Marvin Gaye - What's Going On MoFi Limited Edition 2LP 180g Numbered

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Track Listing

A1: What's Going On
A2: What's Happening Brother
A3: Flyin' High (In The Friendly Sky)

B1: Save The Children
B2: God Is Love
B3: Mercy Mercy Me (The Ecology)

C1: Right On

D1: Wholy Holy
D2: Inner City Blues (Make Me Wanna Holler)



Deluxe Audiophile Pressing Strictly Limited to 7,500 Numbered Copies

Mastered from the Original Master Tapes and Pressed on MoFi SuperVinyl: The Ultimate Version of Marvin Gaye's Groundbreaking Album.

Named the 6th best album in music history by Rolling Stone, Marvin Gaye's staggeringly influential What's Going On is pure soul genius and an ageless document about urban ills, employment issues, environmental concerns, and social responsibilities that's as relevant today as it was upon release in 1971. At once, the singer both revolutionised Motown's cache and upped the ante for his fellow artists. And now, the song cycle that toes the line between optimism, dismay, healing, futility, and urgency features sound and packaging that matches the groundbreaking arrangements, singing, and lyrical content within.

Gaye's definitive statement reaches three-dimensional sonic and emotional heights never before attained on Mobile Fidelity's opulent UD1S (UltraDisc One-Step) box set. Strictly limited to 7,500 numbered copies and pressed on MoFi SuperVinyl featuring the world's quietest surfaces and accurately cut grooves, this ultra-hi-fi collector's edition literally and figuratively brings you closer to music that redefined pop. You'll enjoy deep-black backgrounds, boundless soundstaging, pointillist details, staggering dynamics, and arguably, the most lifelike tonalities and nuances ever committed to vinyl. Experienced via UD1S, What's Going On places Gaye and his cadre of session pros in your listening room. Every note, breath, and movement is reproduced with exquisite accuracy, wowing clarity, and impeccable balance. Consider this edition your new go-to reference.

The lavish packaging, beautiful presentation, and pressing treatment of Mobile Fidelity's What's Going On UD1S pressing befit its extremely select status. Housed in a deluxe box, the collectable version contains special foil-stamped jackets and faithful-to-the-original graphics that illuminate the splendour of the recording. No expense has been spared. Aurally and visually, this reissue of What's Going On exists a curatorial artefact meant to be preserved, poured over, touched, and examined. It is made for discerning listeners that prize sound quality and creativity, and who desire to fully immerse themselves in the art – and everything involved with the album, from the images to the textures and liner notes.

Gaye matched the scope of his expanded lyrical palette with equally innovative arrangements steeped in jazz hues. Songs effortlessly flow into one another with layers of strings, brass, and vocal overdubs laid over the rhythm tracks. Vocally, Gaye pioneered a new dual-vocal approach by relaxing and taking inspiration from a Lester Young album, distinguishing the tracks with an unhurried feel reminiscent of a conversation – albeit one imbued with of-the-moment urgency. The sessions' vibes, developed in an atmosphere rich with marijuana smoke, are reflected in tunes such as "Flyin' High (In the Friendly Sky)." Environmental anxieties and spiritual dramas, meanwhile, form the core of staples like "What's Happening Brother," "Mercy Mercy Me (The Ecology)," and "Inner City Blues (Make Me Wanna Holler)."

MoFi SuperVinyl

Developed by NEOTECH and RTI, MoFi SuperVinyl is the most exacting-to-specification vinyl compound ever created. Analog lovers have never seen (or heard) anything like it. Extraordinarily expensive and extremely painstaking to produce, the special proprietary compound addresses two specific areas of improvement: noise floor reduction and enhanced groove definition. The vinyl composition features a new carbonless dye (hold the disc up to the light and see) and produces the world's quietest surfaces. This high-definition formula also allows for the creation of cleaner grooves that are indistinguishable from the original lacquer. MoFi SuperVinyl provides the closest approximation of what the label's engineers hear in the mastering lab.

MoFi Ultradisc One-Step

Instead of utilising the industry-standard three-step lacquer process, Mobile Fidelity Sound Lab's new Ultradisc One-Step (UD1S) uses only one step, bypassing two processes of generational loss. While three-step processing is designed for optimum yield and efficiency, UD1S is created for the ultimate in sound quality.

Just as Mobile Fidelity pioneered the Ultra High-Quality Record (UHQR) with JVC in the 1980s, UD1S again represents another state-of-the-art advance in the record-manufacturing process. MFSL engineers begin with the original master tapes and meticulously cut a set of lacquers. These lacquers are used to create a very fragile, pristine UD1S stamper called a "convert." Delicate "converts" are then formed into the actual record stampers, producing a final product that literally and figuratively brings you closer to the music. By skipping the additional steps of pulling another positive and an additional negative, as done in the three-step process used in standard pressings, UD1S produces a final LP with the lowest noise floor possible today. The removal of the additional two steps of generational loss in the plating process reveals tremendous amounts of extra musical detail and dynamics, which are otherwise lost due to the standard copying process.

The exclusive nature of these very limited pressings guarantees that every UD1S pressing serves as an immaculate replica of the lacquer sourced directly from the original master tape. Every conceivable aspect of vinyl production is optimised to produce the most perfect record album available today.

Album Credits

Produced by Marvin Gaye

Mastered by Krieg Wunderlich, assisted by Rob LoVerde on The Gain 2 Ultra Analog System at Mobile Fidelity Sound Lab, Sebastopol, CA.

Release Information

Label: Mobile Fidelity Sound Lab, UD1S 2-008

Series: Original Master Recording, UltraDisc One-Step

Format: 2 x Vinyl LP, 45 RPM, Limited Edition, Numbered, Reissue, 180 grams

Country: US

Released: 11 Jan 2019

Genre: Funk / Soul

12 Months
All of our products include a minimum 12 month Australian warranty.

Problems?
If you experience any issues with this product please don't hesitate to contact us.
How much does delivery cost?
Nothing! We offer free post on all orders to anywhere within the Australian mainland and Tasmania.

Can I pick up my purchase from your store?
Yes. You can usually pick up your order from one of our stores. We recommend that you contact us first to ensure your order is ready for collection.

What happens if I'm not happy with my product when it arrives?
We offer a 30 day 100% satisfaction guarantee on all of our products! If your order arrives damaged, faulty or not quite as you expected, please contact us and we will do everything we can to fix the situation.

Please visit our FAQ page for answers to other frequently asked questions or contact us if you have any other questions or comments.
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